A social media program without engagement is like a dinner party without conversation. Social media engagement measures the number of shares, likes and comments on a profile’s social posts. The metric has long been regarded as the gold standard in determining how well a program’s messages are resonating with the audience. No matter how much engagement your program garners, one thing is certain – we’re all looking for ways to increase it.

 Join AOE’s President Kimberly Kayler for this 15-minute presentation of 7 ways you can bring more likes, shares and comments to your program’s social media efforts.